The Business Association of Braga and the Portuguese Catholic University (UCP) of Braga organize the Seminar "Inspiring FuTour: the future of tourism professions", on the 24th of January, between 9:30 am and 12:45 pm, at the Isidro Alves Auditorium of the University Portuguese Catholic of Braga.

Tourism is a very relevant sector at an economic level due to its capacity to create impact at the most varied levels – social, environmental, economic and cultural. Thus, it is important to analyze the challenges and opportunities for current and future professionals in this area.

The enhancement of tourism professions and the training of human resources – increasing qualifications in Tourism – is one of the focus areas of the 2027 Tourism Strategy.

“We are entering a year that will be very challenging for the economy and for companies, and since tourism is such an important sector at an economic level, it is important that we focus on training human resources in this area to guarantee its future. important personalities in this area, comes to touch on the great challenges and opportunities that this profession will have in this and in the coming years", says the Director General of AEB, Rui Marques.

Carla Cardoso, director of tourism studies at the UCP in Braga, understands that "The qualification of human resources is essential for the competitiveness of tourism, which is why the Catholic University has a degree and a master's degree in the area in Braga, making it necessary to get to know young people and future professionals about the challenges they will face as agents in the sector, in order to be able to contribute to the quality of the services provided and the appreciation of the professions".