Semiotics and Image Analysis

5 ECTS / Semestre / Português
  • Acquire theoretical and methodological information indispensable for Semiotics, Semiotics of Communication and Semiotics of the Image;
  • Realize the renewed importance of Semiotics in the current context of emergence of new technologies, creation of cyber-structures, de-structuring of meaning and promotion of interdisciplinarities
  • Critically distinguish the different types of signs used in and by Social Communication; 4. Reflect on the modes of production of signs and the processes of production and interpretation of meaning;
  • Distinguish and correlate semantic, syntactic and pragmatic properties of signs
  • Explore the relationships between signs, cognition, and communication;
  • Know the main landmarks of the Semiotics tradition and development.
  • Know and apply the concepts of visual semiotics and image analysis;
  • Critically analyze the semiotic dimensions of various media.


Professor Catedrático
É Professor Catedrático de Linguística na Faculdade de Filosofia e Ciências Sociais da Universidade Católica Portuguesa (Centro Regional de Braga). A sua…